If you were to ask anyone who has made it to the top ranks of their network marketing company, why they joined, their reasons would vary. They generally did not wake up one day and decide to join a network marketing company. For some individuals, they had been dissatisfied for years in their current profession. They either were not compensated well enough for their time or they were well compensated but they had to sacrifice time with their family because of all the hours that they worked at their job. Many of these individuals were exposed to network marketing by a friend or co-worker and they initially said no. But time and their own life circumstances eventually made them more open to this business and they joined because they saw the ability to create an income without sacrificing their family time.
For individuals who are already high income earners, the ability to have time freedom is usually one of the top reasons why they join a network marketing company. The ability to work from wherever and whenever is the ultimate time freedom. Being able to take more than a week off without having to plan far in advance with your superiors and knowing that don’t have to change your vacation plans based upon the needs of the company is the ultimate time freedom. In more recent years, a large percentage of individuals joining network marketing companies were already considered highly successful in corporate America. They were earning six figure salaries either with large corporations or as self employed professionals. However, they were attached to their jobs with golden chains. If they didn’t work, then they didn’t earn money. Their companies or their clients controlled their time meaning they were usually working more than 60 hours a week. If they didn’t fulfill their responsibilities at their corporate position, then they faced the risk of being demoted or fired. If they were self-employed and decided to take two weeks off, then they had mountains of work facing them when they returned to the office. In addition, they faced the risk of losing new or existing business while they were away from their office and the client was not able to speak with them directly.
This is the beauty of network marketing. You can build your business from where ever you are. All you need is a laptop and the phone. Although it is best to meet new prospects in person, you can always direct prospective downline members to your website or explain everything to them by phone. Network marketing does not require a physical office. You can work from wherever and whenever and you are the one in control of your time. Not a corporation or your client.
Another reason that individuals join a network marketing company is because they needed to earn a considerable monthly income in a relatively short period of time. In some cases, the husband who was the primary income earner had lost his job or could no longer adequately provide for his family due to health issues. It might have also been the case where there was the failure of a business and now the family was deep in debt. The only way to pay of the debts was to start earning a monthly sizeable sum of money. Network marketing is the only industry where an individual can start earning a large amount of money in a relatively short period of time.
In these situations, the individuals had previously been exposed to network marketing and said, “No, that’s not for me.” But over the next months, they had repeated exposure to the business and also met people who were successful in network marketing. They then decided that this was the business they would pursue because of the potential to make a great income within six months as opposed to years in traditional corporate America.
Network marketing is THE only industry where an individual with no college degree can earn a six figure income with 3-5 years of consistently working their chosen company. In some rare situations, individuals have changed their income situation overnight meaning, they have risen to the top ranks of their company within six months. These are unique individuals and not generally the rule. However, overnight success in network marketing is possible and this is the only industry where this is possible. No one can rise to the top income earners in a couple of years in corporate America. In corporate America, it would take years to earn a six figure income and it is only for those lucky individuals who get the right positions and are hired by the right companies. In addition, if you are earning a six figure income in corporate America, then you are required to work probably 60 hours in a week. Most companies in corporate America demand a lot of employees who are being paid a six figure salary. Also, your coworkers are hoping to get your position so there is always this feeling that someone else may be trying to take your position. This is the beauty of network marketing, anyone can build up a network of customers and business builders and rise up to the top levels. You are not taking away the position of another person.
In network marketing, there is room at the top for everyone not just a select few who are lucky enough to make it to the top of the corporate ladder where the large paychecks are. They realize that network marketing is one those rare business opportunities that allow an individual to make a excellent income stream but it also provides an individual with the ability to dream. Now that they have a dependable income stream where they don’t have to be concerned that they will be downsized, or that someone else will take their position, they can now afford the luxury of really dreaming about what they would like to do. They no longer have to be concerned about earn an income.
Another reason that many individuals are joining this industry is because of the lack of security concerning their retirement. With the recent downturn in the economy, millions of individuals in the baby boomer generation have seen their dreams of a comfortable retirement evaporate. In a 2010 Retirement Confidence survey, the percentage of Americans with little or no savings set aside for retirement – 27 percent report having less than $1,000 in savings, 43 percent say they have less than $10,000 set aside, and more than half (54 percent) have less than $25,000 set aside. Millions of Americans are working past age 65 and many working well into their 70’s because the value of their 401K’s and pension funds have dwindled. Many of them have followed the advice of their financial planners to save and invest for the future in the market but they have seen the value of their accounts massively decrease in the last couple of years. They have worked hard for the majority of their lives to plan for their future and are now realizing that if they don’t have a plan B, then they will not be able to retire. They will be working at a local grocery store as a greeter or bagging groceries until they can no longer work and then survive on their savings and Social Security.
Many of these individuals may have previously said no to joining a network marketing business but in recent years, they are joining network marketing companies. They realize that it is very difficult to retire from corporate America unless you are one of the lucky ones to make it to the top ranks. Because they realize that their alternatives to build a secure retirement are limited, they are deciding that network marketing is the way for them to build a secure income stream that will provide them with a comfortable retirement and a dependable income stream well into their golden years and beyond.
In the network marketing company that I am affiliated with, there are many success stories of individuals who have joined a network when they were almost at retirement age. They joined because they knew that having an additional income stream in their retirement years would help to make the years golden. They wouldn’t just have to get by on a small pension, social security and other retirement funds. They decided that they didn’t want to worry how they could pay for any long term medical care expenses or become a financial burden to their children. Plus, there was the added excitement of building a business in their later years when they would really have the time to pursue it.
Many of the financial planners and advice givers tell you to save and invest in your 401K for the future. That is always good advice but if you lose your job every couple of years, then it is hard to consistently build up a solid retirement. You need to develop an income stream that you can depend on and is not affected by whether or not you have a real job in corporate America.
Another reason, people join this industry is lack of satisfaction in their current profession. If you were to poll the average person in corporate America to see how much they like their job, you would find out more than 60% do not have a high level of job satisfaction. The sad part is that many of the individuals who do not report a high level of job satisfaction studied many years for their chosen profession. They may have chosen a specific profession because they felt pressured to pursue a certain career in order to make good money. When they were finally working in that profession, they realized that they weren’t happy and the job did not provide a high level of satisfaction.
If you were ask them what their dream job was, they would tell you that it is something different than they are doing. Most individuals have their own secret dreams. Maybe they would much rather be working in the non-profit sector but they don’t pursue it because they need a good income to provide for the daily support needs of their family. They don’t have the freedom to take a lower salary because their family now has developed a certain standard of living. For the mast majority of individuals, they will never try to pursue their hopes and dreams. They will believe that they have to just settle for status quo of have a good paying job and living in a comfortable neighborhood. However, there is a small percentage of individuals when presented with network marketing jump at the chance to pursue building a downline in this industry.
They realize that network marketing will provide them with the income that they need to pursue their real dreams and desires. In some cases, it is the wives who were stay at home moms that join a network marketing company and earn a great income that allows their husband to retire early from corporate America and pursue something that they would really enjoy doing. Network marketing is the industry that allows them to earn a great income without giving up their dreams.